How White Label Agency Achieved 50.3% AI Resolution with Automated Data Capture
Turning Conversations into Qualified Data
White Label Agency
White Label Agency is an end-to-end e-commerce solutions partner helping brands grow across the digital commerce landscape in Thailand and the wider region. From e-commerce enablement and supply chain operations to marketing services such as TikTok Shop Live, short-form video production, and affiliate management, the agency delivers performance-driven results.
Agents had to manually input data to categorize each conversation in order to generate a report.
Zaapi automation flow can detect “keywords” and give the conversation a tag automatically and generate report within Zaapi analytics.
All tagging and report are automated which allows AI to step in without any human intervention.
Human agents can only work during business hours to address customers' inquiries and log data to generate reports.
AI Agent can work 24/7 working in tandem with automation flow to log data and generate report.
Customers can now be serviced 24/7, allowing human agents to reallocate their time to other accounts.
Managing multiple agents across accounts creates unclear ownership and duplicated work.
Zaapi assigns conversations with role-based access and clear ownership per agent.
Better accountability, less duplication, and smoother team coordination.
The Result
Zaapi helped White Label Agency streamline customer support operations by combining AI and automation flows to handle conversations and capture structured data in real time. This enabled faster response times, reduced manual work, and allowed the team to scale support efficiently while maintaining consistent service quality.
Wittawin Nattipanya, Digital Customer Service Manager
"We were facing a dilemma of choosing between an AI agent to answer customers 24/7 and the ability to collect and report accurate data; Zaapi team helped set up a combination that combines data collection automation with an AI agent. Now we can serve end-users and report data to our clients seamlessly."
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