Why

When You Can Use Zaapi

The smarter, all-in-one platform built for modern E-commerce stores.Zaapi connects chats, orders, and customer data from Shopee, Lazada, TikTok Shop, Facebook, Instagram, LINE OA, and website live chat — unified in a single AI-powered dashboard designed for faster response, smarter automation, and higher sales.Try it free — no credit card required.

Thousands of businesses trust Zaapi with their business messaging

The Better Way To Go

Features
Superior
Alternative
Omnichannel Integration
True E-commerce Hub
Integrates Shopee, Lazada, TikTok Shop, social media, and website live chat into one unified inbox. Designed for a single, seamless agent experience.
A Modular Business Ecosystem
Connects social channels like Facebook, Instagram, and Zalo in a core chat app, while relying on separate, standalone apps for POS, CRM, and advanced chatbots
Sales & Marketplace Data Sync
Context-in-Chat with Order Sync
Syncs order and customer data from Shopify, Shopee, and Lazada directly into the chat view, giving agents full context to provide faster, more accurate support.
Chat-to-System Order Creation
Captures orders from chats and livestreams and pushes them to a separate Pancake POS application for inventory and fulfillment management, requiring agents to work across different systems.
AI Workflow Automation
Unified AI Flow Builder
A powerful, no-code drag-and-drop workflow builder is integrated directly into the platform, allowing for complex automations and seamless handoffs to a trainable AI Agent within a single interface.
Powerful Standalone Chatbot (Botcake)
Offers a highly capable and free chatbot builder, Botcake, as a separate application. While powerful, it requires management and setup outside of the main chat platform.
Customer Profile (Unified View)
360° Customer Profiles in One Inbox
Consolidates all chat history, labels, and purchase data from integrations like Shopify into a single customer profile, visible directly within the chat inbox.
Data Centralized in a Separate CRM
Manages customer data within a standalone Pancake CRM application. The chat tool acts as a data source for the CRM rather than providing a unified view within the inbox itself.
Integrations & Ecosystem
Built for the Modern Tech Stack
Includes a native Live Chat widget for any website, direct integrations with Shopify and HubSpot, and planned Webhook support in early 2026 for maximum flexibility.
A Self-Contained Product Ecosystem
Its primary strength is the deep integration between its own suite of products (Pancake POS, Botcake, Pancake CRM), creating a comprehensive but closed ecosystem.
Value for Money
Transparent & Scalable SaaS Pricing
Offers clear, modular plans that scale based on the number of users and channel integrations, providing predictable costs as your business grows.
Freemium-Led Ecosystem Model
Leverages powerful free tools (POS, Botcake, CRM) to create user lock-in, monetizing through an affordable core chat platform and usage-based fees like the WhatsApp API.
E-commerce Focus
Purpose-Built for Multi-Channel Sellers
Designed for e-commerce businesses managing sales across marketplaces (Shopee, Lazada), social media, and D2C websites throughout Southeast Asia.
Optimized for Social & Livestream Selling
Tailored for sellers who primarily operate on social media and use livestreaming to drive sales, with features designed to capture orders from comments and chats.
Superior
Omnichannel Core
True Omnichannel
Integrates Shopee, Lazada, TikTok Shop,
and all messaging apps.
Integration
Direct Sales Data
View/manage orders directly from Marketplace chat.
AI and Automation
Smarter AI
Directable AI for complex sales funnels with Unlimited automation.
Customer Data
Unified Profile
One complete customer view from all sources
and purchases.
Team Scalability
Advanced Routing
Auto-assign chats based on source or
custom rules.
Cost & Value
Better Value
Advanced AI/Automation included in more accessible plans.
Best For
E-commerce Growth
Built to maximize sales across all regional channels.
Alternative
Omnichannel Core
WhatsApp-First
Lacks deep Marketplace integration
Integration
Indirect Data
Requires complex setup no native e-commerce data view.
AI and Automation
Basic AI
Rigid, limited automation often restricted to high-tier plans.
Customer Data
Fragmented Data
Customer history is siloed by each
separate app.
Team Scalability
Standard Routing
Basic distribution, less efficient for high-volume marketplace teams.
Cost & Value
Higher Cost
Full automation capability often requires the most expensive tiers.
Best For
WhatsApp Support
Best suited for WhatsApp-only customer service operations.

Ready to Elevate Your Business With .

More Than Just a Chatbot

Zaapi is not just a chat tool — it’s a complete communication and sales platform. It connects every customer touchpoint — chat, order, and customer data — into one place, helping your team respond with full context and drive higher conversions with less effort.

24/7 Smart AI Assistant

24/7 Smart AI AssistantEmpower your business with an AI assistant that never sleeps. Zaapi’s AI can handle FAQs, product inquiries, and repetitive customer requests automatically, so your sales team can focus on building relationships and closing more deals — day or night.

Flexible Automation for Every Workflow

Flexible AutomationBuild automated workflows that match your store’s unique process. Whether it’s confirming orders, answering FAQs, or re-engaging past customers, Zaapi’s drag-and-drop Flow Builder makes it simple to create powerful automations tailored to your business.

All Customer Data, All in One Place

All Data in One PlaceZaapi unifies Shopee, Lazada, TikTok Shop, Facebook, Instagram, and LINE OA into one dashboard. Your team can view conversations, order status, and customer history at a glance — saving time and improving coordination across all channels.

Stop switching between disconnected tools.
Zaapi brings every channel, customer, and order together — helping your business sell faster, operate smarter, and provide a better customer experience.Sell more, work less, and grow confidently with Zaapi.

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Chat accounts integrated
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Trusted customers
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Countries launched in

Frequently Asked Questions

These are the most commonly asked questions about Zaapi. If you can't find what you're looking for, feel free to chat with our team.

Q: What is the pricing structure for Zaapi?

A: You can explore detailed pricing or use our interactive calculator on the Zaapi Pricing page to find the perfect plan for your business size.

Q: How long is the free trial?

A: You can try all features on any Zaapi plan for 7 days, completely free. No credit card is required to start.

Q: Does automation work across all channels?

A: Yes, the Zaapi Flow Builder allows you to set up unified automation that works across all connected channels, or create channel-specific flows (e.g., for LINE or Facebook Messenger) to match your strategy.

Q: Does Zaapi integrate with Shopify or HubSpot?

A: Yes. Zaapi integrates natively with Shopify and HubSpot to sync your store data and customer insights seamlessly.

Q: Does Zaapi support Live Chat on websites?

A: Yes. Zaapi provides a Live Chat widget that can be installed on any website, even if you don’t already have an existing chat system.

Q: Is Webhook integration available?

A: Webhook integration is on the roadmap and planned for early 2026, allowing deeper connectivity with other tools and systems.

Q: Who is Zaapi best for?

A: Zaapi is ideal for e-commerce sellers and teams managing multiple channels — from Shopee and Lazada to TikTok, Facebook, and LINE OA — who want to automate operations and manage everything in one place.

Try Zaapi for free

If you're ready to dive in, sign up now and start using Zaapi for free. Unsure how to get started? Book a demo, and we’ll walk you through exactly how Zaapi can transform your customer conversations.